数字技术是旅游业高质量发展的强有力支撑,也是旅游供应商在激烈的市场竞争中生存的有效途径｡为了把握旅游业数字化研究的热点及趋势,通过Citespace软件对Web of Science核心数据库(SCI､SSCI)的399篇文献进行可视化分析,总结和梳理近20年来旅游业数字化的国际研究进展,包括旅游数字化国际研究的重点､热点､方法和脉络｡同时,归纳和分析旅游数字化国际研究的两类研究主题(旅游数字化行业模式创新及影响､酒店数字化转型及数字技术应用)和三类研究模式(管理研究､经济研究和旅游大数据研究)｡

Digital technology is strong support for the high-quality development of tourism and an effective way for tourism suppliers to survive in the fierce market competition. To grasp the hot spots and trends of tourism digitalization research, 399 documents from Web of Science core databases (SCI, SSCI) are visually analyzed through Citespace software to summarize and sort out the progress of international research on tourism digitalization in the past 20 years, including the focus, hot spots, methods and chapters of international research on tourism digitalization. At the same time, two types of research themes ( i. e. , tourism digital industry model innovation and impact, hotel digital transformation and digital technology application ) and three types of research models ( i. e. , management research, economic research and tourism big data research) are summarized and analyzed for international research on tourism digitalization.