In the process of cultural and tourism industry upgrading, digital development has injected innovative momentum into the integrated growth of culture and tourism, becoming a key engine for improving industry quality and efficiency. Based on the LDA2Vec model, the in-depth text mining is conducted on domestic relevant literature from 2012 to 2024, accurately identifying the hot topics in the research field of digital transformation of the cultural and tourism industry, and dynamically tracking their evolution trajectories and development trends. The research results show that digital technology and artificial intelligence have profoundly influenced the research direction of the cultural and tourism industry and have multiple roles in promoting the transformation and upgrading of the cultural and tourism industry; the research process of digital transformation of the cultural and tourism industry not only echoes the goal of “ high-quality development”, but also promotes the leap of the cultural and tourism industry from resource-dependent to innovation-driven through “digital intelligence” and “deep integration”, revealing the spiral upgrading path of cultural and tourism digitalization from “preserving memory” to “creating value”.

Nature plays a significant role in promoting health, yet its multisensory mechanisms remain to be systematically elucidated. Grounded in the biophilia hypothesis and attention restoration theory, this study takes the Yulong River National Tourism Resort in Guilin - a representative natural tourism destination - as a case study. Using Partial Least Squares Structural Equation Modeling ( PLS - SEM ) , it explores the pathways through which soundscape and visualscape perceptions influence health benefits. The findings reveal that the impact of soundscape and visualscape perceptions on health benefits follows a chain-mediation pathway, i.e. , “ soundscape and visualscape perception→ nature connectedness→restorative experience→health benefits” . Furthermore, cross-modal interactions exist between auditory and visual perceptions, which work synergistically to enhance health outcomes. Additionally, duration of exposure strengthens both the audiovisual interaction effects and the roles of nature connectedness to restorative experience. This research uncovers the intrinsic mechanisms through which natural soundscapes and visualscapes promote health from a sensory perspective, providing theoretical foundations and practical insights for health-oriented environmental planning.

Pro-environmental behavior, as a positive action undertaken by tourists to improve the ecological environment of destinations, serves as a key internal driver for enhancing their well-being. Addressing the gap in existing research that tends to focus on external benefits while overlooking individual psychological mechanisms, this study constructs a theoretical model by introducing search for meaning and presence of meaning as mediating variables, and conducts empirical tests. The results indicate that pro-environmental behavior not only directly promotes tourists'subjective and psychological well-being, but also exerts significant mediating and sequential mediating effects through search for meaning and presence of meaningin the relationship between “pro-environmental behavior—well-being”, which forms chain mediation mechanism furthermore. This paper deepens the psychological reward explanation of pro-environmental behavior from the perspective of meaning mechanism, and provides reference for tourism destinations to achieve the synergistic improvement of “ ecological protection— tourists'welfare” through experience design and guidance mechanism.

Restorative experience constitutes a core manifestation of the health benefits of tourism. However, the mechanisms through which the homestay tourism scenes promotes tourists'restorative experience by influencing their internal psychological processes remain underexplored. Drawing upon place attachment and restorative experience theories, this study developed a chain mediation model and empirically tested it using data from 502 homestay tourists in Shaxi Ancient Town, Dali, Yunnan Province. The results indicate that the homestay tourism scenes exerts a significant positive effect on tourists'restorative experience. Both emotional solidarity and place attachment play significant mediating roles in the relationship between the homestay tourism scenes and restorative experience, and their chain mediating path, which is from emotional solidarity to place attachment, is also significant. The core restorative mechanism lies in tourists'emotional deconstruction and reconstruction of the scenes space by incorporating the local culture embedded in the homestay tourism scenes into their self-identity expression and renewing their life meaning, and tourists undergo a sublimation from “ emotional resonance” to “ place attachment” , thereby attaining profound positive restorative experiences through the mirroring of identity.

Multiple realistic factors trigger tourists'value co-destruction behaviors, which restrict the high-quality development of tourism economy. Relevant research remains insufficient. Taking the internet-famous city Chongqing as the research object, this paper adopts the SOR theory and cognitive dissonance theory, and divides value co-destruction behaviors into avoidance behavior and negative information interaction behavior. It constructs an action model of perceived value on value co-destruction behaviors and verifies the mediating effect of subjective well-being and the moderating effect of impulsive travel intention. The results show that perceived value exerts a significantly negative impact on the two types of behaviors. Subjective well-being plays a mediating role in both influence paths. Impulsive travel intention negatively moderates the relationship between perceived value and negative information interaction behavior.

The retail brand Pang Donglai has successfully sparked a tourism boom in Xuchang across the country by leveraging online media. This study aims to deeply explore how a retail-oriented commercial brand can transform its traditional functional boundaries into a powerful tourist attraction through the “ pre-experience” shaped by online media, and drive tourists to form the intention to visit its location. To reveal the internal mechanism of this phenomenon, this study constructs an “ cognitive-emotional” dual-pathway explanatory model. The research finds that the sense of presence formed by users when they come into contact with Pang Donglai-related online content is the psychological basis for building a deep “ pre-experience” and driving tourists to Xuchang. Specifically, it mainly affects the intention of tourism behavior through two parallel paths of cognition and emotion. In addition, the study also confirms that the degree of congestion can significantly weaken the promoting effect of tourism motivation and brand love on the intention of tourism behavior, revealing the realistic constraints and internal tensions in the process of transforming from online “ pre-experience” to offline “ presence” . This study provides a theoretical basis for understanding how non-traditional tourism resources can reshape tourism destination decisions through online presence, and also provides practical references for how to convert commercial traffic into the driving force of the cultural tourism industry.

Against the background of the deep integration of culture and tourism, local culture activation has become the core path for the transformation and upgrading of local cultural and tourism industries. This paper introduces Pierre Bourdieu's theory of the field of cultural production, constructs a three-dimensional analytical framework of “ field—capital—habitus ” , and takes the cultural and tourism project “ Only Henan· Fantasy Land of Theatre” as the research case, to systematically analyze the internal logic and practical path of local culture activation in the context of culture-tourism integration. The study reveals that, first, through capital complementarity and synergistic collaboration among five key stakeholders—government, enterprises, artists, local residents, and tourists—the project has established a symbiotic ecological field characterized by the interaction of field, capital, and habitus. Second, it develops a core operational mechanism for local culture activation, defined as “ deconstruction of cultural genes—reconstruction of cultural capital—transformation of multi-form capital” . This mechanism transcends the binary opposition presumption inherent in classical cultural production field theory, and validates the coexistence of cultural autonomy and market profitability within the context of cultural-tourism integration.